What the death of a Ross Perot, billionaire, businessman can teach Brand Marketers

What can the death of Ross Perot, a Texas Billionaire, businessman, teach Brand Marketers?From the depths of poverty, to become the founder of two multi billion dollar companies, Ross Perot died yesterday at the age of 89.A billionaire by his mid-50s after he sold a...

Be Bold

In a visually saturated marketplace your branding & packaging design needs to stand BOLDLY to grab and hold the consumer’s attention. There’s difference between boldness and recklessness…this is the crucial understanding that boldness works when based on authentic insights.