Hiring a Package Design Agency vs Freelance Packaging Designer?

Hiring a Package Design Agency vs Freelance Packaging Designer?

When is it preferable to hire a packaging design company vs a freelance packaging designer? Well, if you have a physical product that sells in-store at a supermarket, in your own shop, or from your e-commerce store, then you’ve most likely given this topic quite...
One of the most costly mistakes a Brand Manager can make

One of the most costly mistakes a Brand Manager can make

There is a simple and profound marketing tool that most Brand Managers overlook. If a Brand Manager misses this fault in their packaging design or branding, the costs can be expensive and stressful.  For your product pack/sales presentation to be successful, it must...